East Atlanta Village

I have volunteered in East Atlanta Village with several organizations including the community association, Beerfest & the EAV Strut which is a one-day festival with proceeds benefiting East Atlanta Non-Profits such as the East Atlanta Kids Club. In 2018, I redesigned the website and marketing leading to a 4000% increase in social media traffic.

East Atlanta is a diverse neighborhood. Many neighbors work in creative fields and are in bands or create art, so the branding for East Atlanta needs to have a handcrafted feel to it while being professional-looking enough to gain corporate sponsors for NPO events & fundraisers. With East Atlanta branding, you don’t necessarily need to be consistent because you’re marketing to a diverse group of people. You do need to the marketing to be fun & lively because that is the milieu of the neighborhood.

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